VOICES

Article

Yeah, Maybe: Letting Ideas Live Past Their Expiration Date

Ideas are hard enough to come by; why are we so mean to them?

by Becky Brinkerhoff

Article

Widen Your Worldview: Understanding Differences for Gain

The future must always be approached with curiosity, otherwise you’re just stuck in the past.

by Shameka Brown Barbosa

Article

The Power We're Denied

Is it ridiculous that I’m writing about rage and expression, yet I’m tempering my temper? 

by Robyn Frost

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Black and Brown Female Creative Leaders Talk Growth and Retention

Don’t be invisible early in your career. The industry and these brands need you. Find people you can be your best self with. We’re starving for your point of view.

by Adia Betts

Article

GrADitude: The Panel that Changed my Career

It’s about surviving something, and building that something into something better so someone else has it just a little bit easier.

by Kiku Gross

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The 2018 Emerging Creatives Track: Key Takeaways

Fact: never before have I laughed into my salad. Then I went to 3%.

by Robyn Frost

Article

Can We Have a Word? Talking Gendered Linguistics with Elle Graham-Dixon.

Language reinforces the status quo. We can talk about change, but if the tool we have to talk about change is broken, is based on a gender binary, is based on a sex-based system, then the more we talk about change, the more we risk perpetuating the status quo if we don’t look to break the system first.

by Saata Bangura

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Our Screwed up World & What to Do About It: An (Un)Expected Lecture from a White Man

Upon reading that a middle-aged white man was to be a keynote speaker at The 3% Conference, with a speech about how he knew how to save the world no less, I had my doubts.

by Kiku Gross

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MEET THE NEW 3% CERTIFIED AGENCIES FOR 2018

We’re proud to announce that three new agencies have been awarded 3% Certification: Forsman & Bodenfors New York, POSSIBLE and Swift.

Article

The 2018 Creative Director Track: Key Takeaways

Susan Jenks gives us her take and some key takeaways from this year's Creative Director Track.

by Susan Jenks

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What the 2018 3% Conference Meant for a Latina Creative Director

Post-conference, Evita Puente reflects back on her career while calling Latino Creative Directors in both US Hispanic and General Market agencies to step.

by Evita Puente

Article

Work-Life Balance in Advertising. Should it Exist?

J Barbush, VP Creative Director of Social Media at RPA, explains why we should trade work-life balance for work-life harmony.

by J Barbush