Front Page - Fall Conference

PRESS

The 3% Movement welcomes press and is happy to provide quotes from our leaders and/or stats from our proprietary research in support of stories about creativity, innovation, diversity, female leadership, marketing to women and related topics. Please contact our PR team, led by Nancy Vaughn of White Book Agency: 3percent{at}whitebookagency{dot}.com.

 

Article

Work-Life Balance in Advertising. Should it Exist?

J Barbush, VP Creative Director of Social Media at RPA, explains why we should trade work-life balance for work-life harmony.

by J Barbush

Article

What the 2018 3% Conference Meant for a Latina Creative Director

Post-conference, Evita Puente reflects back on her career while calling Latino Creative Directors in both US Hispanic and General Market agencies to step.

by Evita Puente

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Article

Quick Take with Rupert Maconick

Rupert Maconick is the Founder and Executive Producer of award-winning production company Saville Productions. He gave us his quick take about how his company is working to level the playing field for female directors. 

by Rupert Maconick

Article

DON'T INTERRUPT: SARA HYMAN

Sara is CEO, North America and founder of Jones Knowles Ritchie NYC. We spoke to her about her cross-continental career path, JKR’s work with the DREAM organization, and the dangers of wearing too many bangles to work. 

by Becky Brinkerhoff

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3% Academy

3% Conference has put on 25 events in four countries over seven years. Our conferences are rich in learnings, thought-provoking discussions, and compelling stories from speakers at the forefront of creative industries. 3% Academy allows agencies to bring 3% Conference learnings back to their people.

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How one tweet became a movement

Until we came along, only 3% of Creative Directors were women. And very few were people of color. We're changing the ratio because the more varied the people who come up with ideas, the better the ideas will be. Find out about everything we're doing to make this happen.

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SOLUTIONS

We're more than a conference and a community of creative minds. We also have the data and expertise to help our industry #changetheratio.

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The 3% Conference isn’t just a conference, but a movement that’s driven by a highly engaged community of 35,000 men and women. Join us.

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