Front Page 3% Minicon DC

3% in DC

3% MINICON DC

The event that has taken the global ad world by storm comes to our nation's capital to focus on how brands are aligning with causes, leading with purpose, and answering to consumers during an unprecedented time of activism in the U.S.

Front Page - Fall Conference

Fall Conference

FALL CONFERENCE

We had so much fun last year in Chicago, we decided to do it again at Navy Pier in 2019. Save the date for November 7-8.

Until then, we are searching for amazing speakers who can help us inspire, educate, and enlighten our attendees. Do you know an exceptional person you want to see on our stage? Check out the criteria for how we choose speakers and topics.
Article

Work-Life Balance in Advertising. Should it Exist?

J Barbush, VP Creative Director of Social Media at RPA, explains why we should trade work-life balance for work-life harmony.

by J Barbush

Article

What the 2018 3% Conference Meant for a Latina Creative Director

Post-conference, Evita Puente reflects back on her career while calling Latino Creative Directors in both US Hispanic and General Market agencies to step.

by Evita Puente

Article

See it to Be it: Shattering the Glass Ceiling in Advertising with Women-Owned Businesses

Visibility leads to inclusion, which leads to normalization, which leads to equality. Megan Kelly, Executive Producer and Founder of Honor Society, writes on the importance of women-owned businesses.

by Megan Kelly

3% JOBS

Priorities USA is looking for a Creative Director
3% JOBS

Planet Propaganda is looking for a Creative Director
3% JOBS

The Stan Richards School of Advertising & Public Relations is looking for a Non-Tenure Track Assistant Professor of Practice
3% JOBS

VMLY&R is looking for a Creative Director - Copywriter
DON'T MISS A THING! JOIN OUR MAILING LIST.  
Article

Quick Take with Rupert Maconick

Rupert Maconick is the Founder and Executive Producer of award-winning production company Saville Productions. He gave us his quick take about how his company is working to level the playing field for female directors. 

by Rupert Maconick

Article

DON'T INTERRUPT: SARA HYMAN

Sara is CEO, North America and founder of Jones Knowles Ritchie NYC. We spoke to her about her cross-continental career path, JKR’s work with the DREAM organization, and the dangers of wearing too many bangles to work. 

by Becky Brinkerhoff

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3% Academy

3% Conference has put on 25 events in four countries over seven years. Our conferences are rich in learnings, thought-provoking discussions, and compelling stories from speakers at the forefront of creative industries. 3% Academy allows agencies to bring 3% Conference learnings back to their people.

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How one tweet became a movement

Until we came along, only 3% of Creative Directors were women. And very few were people of color. We're changing the ratio because the more varied the people who come up with ideas, the better the ideas will be. Find out about everything we're doing to make this happen.

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SOLUTIONS

We're more than a conference and a community of creative minds. We also have the data and expertise to help our industry #changetheratio.

CONSULTING

RESEARCH

CERTIFICATION

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GET INVOLVED

The 3% Conference isn’t just a conference, but a movement that’s driven by a highly engaged community of 35,000 men and women. Join us.

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