Front Page - Fall Conference

3% ACADEMY

Can’t make it to the 2019 Conference? Order The 29% Agency Edition and enjoy the entire Conference in your agency.

3% CERTIFICATION

Designed to evaluate advertising agencies and their devotion to the advancement of women in leadership roles.

Article

Can Cause Marketing Do Good? If Briefed Right, Yes.

While tremendous thought may be put into the splashy campaign, the actual social impact work is very thin, or – even worse – nonexistent.

by Emily Kane Miller

Article

Filmmaker, Mother, Family Leave Activist: an Interview with Krystina Wilson

We continue to overburden women and under value men when it comes to “roles” at home. And until we change our policies to place just as much importance on paternity as maternity and eliminate the antiquated thinking that women should bear more of the responsibility at home and caregiving… we will never achieve equality in the workplace.

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3% Academy

3% Conference has put on 25 events in four countries over seven years. Our conferences are rich in learnings, thought-provoking discussions, and compelling stories from speakers at the forefront of creative industries. 3% Academy allows agencies to bring 3% Conference learnings back to their people.

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How one tweet became a movement

Until we came along, only 3% of Creative Directors were women. And very few were people of color. We're changing the ratio because the more varied the people who come up with ideas, the better the ideas will be. Find out about everything we're doing to make this happen.

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Solutions

We're more than a conference and a community of creative minds. We also have the data and expertise to help our industry #changetheratio.

PRESS

The 3% Movement welcomes press and is happy to provide quotes from our leaders and/or stats from our proprietary research in support of stories about creativity, innovation, diversity, female leadership, marketing to women and related topics. Please contact our PR team, led by Nancy Vaughn of White Book Agency: 3percent{at}whitebookagency{dot}.com.

 

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The 3% Conference isn’t just a conference, but a movement that’s driven by a highly engaged community of 35,000 men and women. Join us.

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