Double-Sided: How Being Asian-American Made Me a Better Strategist
Sponsored by Google
Thu Nov 7, 2019
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Rooms 325/326
Lacking in diversity”. “Unoriginal ideas”. “Tone-deaf messaging”. We’re all familiar with these criticisms of advertising, yet our industry remains stuck in many of the same struggles. Roger’s bicultural upbringing has granted him a unique perspective and valuable lessons that any advertiser can apply towards elevating the thinking that drives our world.