Group Creative Director
Hailing from South Africa Sue Anderson has worked at TBWA Hunt Lascaris as a copywriter. In her 10 year tenure she became a Creative Director working on a host of local and internationalbrands including BMW, Land Rover, Nando's Chickenland, and the International Cricket Board – where she did work with none other than Nelson Mandela.
After receiving attention from several international awards shows Sue was recruited to join Wieden+Kennedy in Amsterdam. She bid farewell to the sunshine to create- amongst others - the Nike Women's Dance campaigns and Coca-Cola’s “Open Happiness” campaign. She also led Honda EMEA, P&G EMEA and Lego before being lured back to the TBWA family at Chiat\Day in New York as the Global Creative Director for Absolut Vodka , out of the New York office.
She then flipped coasts back to the sunshine and joined Crispin, Porter + Bogusky Los Angeles, where she was the VP/ECD. She helped the agency win TurkishAirlines, NBA2K and WEMO, while working on Microsoft and Charles Schwab.
Sue took her experience and founded So&So with her longtime partner Hoj Jomehri and worked directly with brands faced with the challenges of a new advertising economy. Clients includedNest, Airbnb, Allbirds and Netflix.
It is this experience that led her to Facebook where she is the Creative Lead for the Facebook app.
Sue has collected at a list of advertising prizes over the years including 6 Cannes Lions, One Show pencils, Clios, Effies, DA&D and Epicas. Her work forTurkish Airlines was name YouTube’s Ad of the Decade. She has also been a Cannes Lions Film Judgeand was named one of Business Insider’s 36 most creative women in advertising.