Evita Puente

Creative Instigator

BIO

What does a border girl with an inquisitive spirit, an obsession for creativity and a passion for collaboration become? A creative instigator who breaks boundaries AND the status quo — and who pushes good creative teams to become great. With over 15 years of experience in both agency and corporate creative environments, Evita Puente is an executive-level creative leader who believes in the wisdom of the crowd... and who is known for helping her teams apply their individual insights to broader emerging trends, especially as culture in the U.S. and around the world rapidly shifts. She is a strong voice for creative minorities, and deeply inspired by the business (and art) of advertising.