Jill Gray

BIO

Jill joined VidMob in 2018 after 5 years leading Facebook’s Creative Shop in the UK, Middle East/Africa, and global performance marketing efforts. Her experience prior to Facebook at big traditional creative agencies (Leo Burnett & Publicis) on big traditional brands (Nestle & Kellogg’s) gave her strong foundations in the power of storytelling, winning Effies for her work repositioning brands like Kellogg’s Rice Krispies and Frosted Mini-Wheats. At Facebook she helped lead the way on how to apply that craft in the mobile world, creating award-winning campaigns for McDonald’s, Lego and Unilever and being named one of advertising’s top 30 most creative women in 2015. Jill is incredibly excited about the opportunity at VidMob to create more creative jobs through the power of technology, and to help remove the friction of creative development in today’s fast-paced, content-hungry marketing environment.

Contributed Content

ARTICLE

Changing the Story, One Chapter at a Time

One of the little things I started doing since becoming a mom is replacing each “he” in a children’s story with “she.” It’s a small thing – but for that moment, it makes me feel just a little bit in control of the bias that my son is growing up around.