Los Angeles MiniCon

- • Los Angeles, CA

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How Technology Intersects with Diversity + Creativity

The event that has taken the global ad world by storm returns to Los Angeles with a focus on how technology relates to 3%'s philosophy that diversity = creativity = profitability. (HINT: Tech is both the answer to many bias challenges, plus in need of solving these problems in its own ranks.)

AGENDA

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Welcome and Introductions

Kim Getty

President

Deutsch Los Angeles

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Keynote: Techie Feely

Can something as clinical as tech shift mindsets and improve cultures? We think so.

Kat Gordon

Founder

The 3% Movement

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Using AI to solve the Empathy Crisis

How do you use AI to create empathetic responsiveness vs simply gathering information?

Kelsey Hodgkin

EVP/Group Strategy Director

Deutsch

Pam Scheideler

Partner, Chief Digital Officer

Deutsch’s Los Angeles Office

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Powering Change Through Technology

The future of technology isn’t only about information and connection -- the future lies in how we use technology to deepen relationships and democratize social power.

Moderator

Pam Scheideler

Partner, Chief Digital Officer

Deutsch’s Los Angeles Office

Dave Chun

Chief Executive Officer and Founder

Equilar, Inc

Jess Ladd

Founder and CEO

Callisto

Catherine Eve Patterson

Director Innovation North America

Young and Rubicam

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CMO Roundtable

What life looks like on the front-lines of the client side.

Moderator

Joe Oh

President & CEO

FCB West

Heidi Arkinstall

CMO

Logitech

Ann Lewnes

Executive Vice President and Chief Marketing Officer

Adobe

Lisa Stone

CMO

Ellevest

Marisa Thalberg

Chief Brand Officer

Taco Bell Corp.

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Allies: Celebrating Those Who Champion Others

Hear how several leaders are paving the way for more diversity in their ranks in inventive ways.

Moderator

Mira Crisp

Creative Director

Ayzenberg

Courtney Buechert

CEO

Eleven Inc.

Cristina Mancini Jones

Head of Trailblazer Marketing

Salesforce

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Representation Matters

If you can see it, you can be it.

Moderator

Kristin Hayden

Chief Partnership Officer

IGNITE

April Reign

Creator of #Oscarssowhite, Senior Director of Marketing, Fractured Atlas

Madeline Di Nonno

Chief Executive Officer

Geena Davis Institute on Gender in Media

Michelle Wong

Managing Partner

Dailey

Mina Enayati-Uzeta

9th Grader, journalist, designer, traveler, creative

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Afternoon Breakouts: First Offerings

Choose one of three sessions:

#1 Breaking the Mold: How to eradicate bias from new models like AI + blockchain
#2 What's Possible: Demos of projects using tech in novel ways
#3 Empowering Women Through Radical Empathy
#4 Why Positive Psychology belongs in feedback

Oonie Chase

Executive Creative Director

frog

Tracy Chou

Entrepreneur, software engineer, and diversity advocate

Elisha Greenwell

Senior Brand Strategist

Facebook

Chay Lee

Content Director

TBWA\Chiat\Day Los Angeles

Jeff Miller

Global Head of Creative Strategy

Snapchat

Jen Ostrich

President/Co-founder

ostrich coaching + consulting/Shift Positive 360

Neilda Pacquing

Founder

SparkWorks Creative

Linda Quarles

Director, Organizational Design

frog

Jai Tedeschi

Executive Production Director

R/GA LA

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Afternoon Breakouts: Second Offerings

Choose one of three sessions:

#1 Choose your words: How to use language as a tool for equality
#2 Why Culture Matters Now More Than Ever
#3 Empowering Women through Radical Empathy
#4 Why Positive Psychology belongs in Feedback

Elle Graham-Dixon

Diversity Strategist, Director & Partner

Amanda Enayati

Head of Culture Innovation

The 3% Movement

Jen Ostrich

President/Co-founder

ostrich coaching + consulting/Shift Positive 360

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Closing Keynote

Kater Gordon

Founder

Modern Alliance

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Closing Remarks

Lisen Stromberg

Chief Operating Officer

The 3% Movement

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